Introducing The Fur! This electro pop indie electronic project is the brainchild of a Swedish conductor and classical composer who is ready to share their creativity and love for music with the world. The Fur's mission is to spread a message of tolerance, creativity, and joy through their life-affirming pop sound.
With millions of streams and a growing fan base since their debut in June 2021, The Fur has already captured the hearts of thousands of listeners worldwide. Until now, the identity behind the stage name has remained a well-kept secret, but after two years, it's time to unveil the person behind the music and make the story more personal.
The Fur's latest single, "We're going under," is an exciting glimpse into what's to come. Co-written and performed with pop veteran Yvonne Dahlbom, this release is just the beginning of a series of singles and remixes leading up to The Fur's highly anticipated debut album. Drawing inspiration from artists like Sigrid, Carly Rae Jepsen, Lorde, and CHVRCHES, The Fur brings a fresh and energetic vibe to the electro pop scene.
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